IKEA -Smockholt

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Key info

Year: 2017
Client: SMFB
Role: Animation and Direction

About

DIY has become a trend phenomena, and what´s better than less waste? This was the backdrop for IKEA and their Ad Agency SMFB when launching their new collection of items made from old IKEA products. Stir got to produce small animation films crafted to fit IKEA´s simple yet elegant illustrative design, explaining how easy it is to make some new and fun objects from old stuff you don´t need any more.

Credits

 

Production company: Stir
Animation: Stir